Marketing Content Specialist | Cms Job at Unist, Inc, Grand Rapids, MI

bzN3cldzb1l4NjZNYmlxSkI5Yy91NXh1anc9PQ==
  • Unist, Inc
  • Grand Rapids, MI

Job Description

About Unist:

Unist, Inc. () is a world leader in the design and manufacture of fluid application systems for the industrial market. Unist solutions save money, improve process efficiency, and reduce waste. Over the past 65 years, Unist has built a world-wide reputation for innovative products, incredible customer service, and long-lasting value.

About the Position:

The Unist marketing team is responsible for strategically creating, refining, and promoting content that promotes Unist’s brand, products, and expertise at solving manufacturing problems. Currently a highly-skilled two-person team, we are excited to add a full-time Marketing Content Specialist to increase our capacity and bandwidth. The end goal is a dynamic, trusted team that works closely with sales to improve our marketing efforts, ultimately strengthening our market position and driving growth.

Key Job Responsibilities:

  • Develop content to support marketing initiatives across multiple channels, including the website, social media, and email campaigns.
  • Create and maintain sales support materials such as brochures, training resources, and product manuals.
  • Manage and execute a social media calendar focused on driving organic growth for YouTube and LinkedIn.
  • Transform technical engineering details into clear, compelling sales messaging that highlights customer benefits.

What You'll Need:

  • Audience Insight: Ability to learn from engagement data and tailor content to what resonates most.
  • Commitment to Detail: Mismatched fonts, capitalization inconsistencies, and aesthetic variations should bug you!
  • Organizational Excellence: Demonstrated examples of keeping tasks, files, and your processes organized.
  • Independent and Task Oriented: Take ownership of responsibilities and get things done in a fast-paced work environment.
  • Creative Courage: Willingness to experiment with new ideas and share what you learn.
  • Excellent Communication Skills: Excel in written, verbal, and interpersonal communication, ensuring clarity and professionalism in every interaction.
  • Aligned with Unist Values: Strong Relationships, Personal Responsibility, Customer Focus, Integrity, and Innovation should drive personal actions. Successful team members can demonstrate and champion our core values daily, fostering a culture of recognition, collaboration, and continuous improvement.

Qualifications:

  • Education: Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field.
  • Experience: 5+ years of related marketing experience, ideally in a B2B industrial equipment market.
  • Portfolio: Show us your work! We’re looking for examples of digital or print content that demonstrate your ability to connect with a B2B audience.
  • Technical Skills: High proficiency in Adobe Illustrator, Photoshop, and InDesign. Strong copywriting and technical writing skills are essential.
  • Beneficial Skills: Video editing (Premiere Pro), photography, or studio setup is a plus. Experience with Craft CMS, ActiveCampaign, or CRM is also highly valued but not required.

Job Tags

Full time,

Similar Jobs

Schouest, Bamdas, Soshea, BenMaier & Eastham PLLC

Associate Attorney Job at Schouest, Bamdas, Soshea, BenMaier & Eastham PLLC

 ...TX, New Orleans, LA; Chicago, IL and Boca Raton, FL. We have immediate needs for new associates. If you are a recent graduate that has...  ...Salary and Benefits package Flexibility If you have no experience, don't sweat that. We LOVE to train new associates by sharing... 

System One

Research Associate Job at System One

 ...Job Title : Research Associate Location : Andover, MA Type: Contract Overview Leading pharmaceutical company looking for an experienced Research Associate to join their protein mass spectrometry laboratory lab in their Pharmacokinetics Dynamics and Metabolism... 

Maxion Corp

Entry-Level Data Entry Specialist Remote Job at Maxion Corp

 ...Join Our Team as a Work-From-Home Data Entry Research Panelist! Are you ready to earn money from the comfort of your own home? This exciting opportunity is perfect for anyone with a variety of skills and backgrounds whether youve been an administrative... 

Leidos

Junior Systems Engineer Job at Leidos

 ...Description Junior Systems Engineer DCGS-N Program Location: North Charleston, SC About the Role - Leidos is excited to...  ...Server 2022 environments. Preferred Skills: Proficiency in DevOps tools (Ansible, GitLab) and scripting languages (Python).... 

UNITE HERE HEALTH

Health Promoter Job at UNITE HERE HEALTH

Join to apply for the Health Promoter role at UNITE HERE HEALTH15 hours ago Be among the first 25 applicantsJoin to apply for the Health Promoter role at UNITE HERE HEALTHGet AI-powered advice on this job and more exclusive features.This range is provided by UNITE...